Chocolate Velvet Fudge Cake

Back again to baking after a long, long break! We spent several busy months preparing for the Food and Hotel Asia 2012 as well as fulfilling the eventual orders and deliveries after the show. Now I finally have time to come back to one of my most trusty kitchen equipment - a convection oven.

So...I recently had a friend help me buy a copy of Rose's Heavenly Cakes from I love the book because of the specific instructions the author gives with regard to measuring flours, type of flours, mixing techniques etc. It is a GREAT book for both beginner and intermediate bakers. Most of the recipe photos look lovely and delicious but for my lack of cake-baking experience, I decided to attempt the simplest first (or rather the one that takes the least time).

The Chocolate Velvet Fudge Cake by Rose Levy Beranbaum is wondrously soft, light and deeply chocolatey.

Revamped Website

Hello all! Apologies for the lack of update.

We have been working hard on revamping our website to make it search friendly for you.

Apart from the usual brand categories, we have included sorting of the kitchen equipment by product types.

How do you like the new category sorting?

We would love to hear from you! Send your feedback to This email address is being protected from spambots. You need JavaScript enabled to view it..


PS: I promise to resume baking really soon!

Food & Hotel Asia 2012

Food & Hotel Asia 2012 opens tomorrow at 10am.

Meet us at SAGI booth in Hall 2 and UNOX booth in Hall 3!

Keep a look out for our very special prices for display items at SAGI booth! Limited pieces only!

Food & Hotel Asia 2012

The bi-annual Food & Hotel Asia 2012 is here again! With over 2,000 exhibitors from all around the world, you can have an eyeful on everything F&B related. From F&B supplies to culinary competitions, be ready for a wholesome food and hospitality experience. Visit us at SAGI and UNOX booths between 17 and 20 April 2012 to touch and feel a wider range of commercial ovens and refrigerating equipment.

Pre-register at this link to gain free entry to the exhibition halls. Do remember to bring your business cards to complete registration.

See you!